Posts Tagged ‘reporter’

Reporter Confidential: “What it’s like reporting in rural America?”

Written by FCP Communications on . Posted in Stuff We Like

Full Court Press’s Dan Cohen recently interviewed Caitlin Fillmore – a former reporter and current nonprofit communications professional about her experiences reporting in Northern Iowa. Below is a fascinating look into her job as a rural reporter.  Caitlin now serves as the Executive Director of Association and Brand Advancement for the Central Coast YMCA in California.

Rural blog

Photo from just another day on the job — inside a Chinook helicopter

What inspired you to become a reporter?

I am the baby of five, so the allure of knowing something first and having people say to me, “I didn’t realize that!” was irresistible. I’ve also always had a natural affinity and passion for writing and a deep belief that everyone has a meaningful story worth telling, especially in underserved and forgotten places.

What was special about covering small-towns in northern Iowa?

In small towns, it’s all about “who your people are”. Every time I would introduce myself to someone or set up an interview, the second question was almost always, “Where are you from?” “Are you related to so-and-so?” That sometimes made it challenging to get the job done because I did not share DNA with anyone I was interviewing, but a welcome challenge because it provided a great foundation for my future career in philanthropy: know who you are, always be authentic and genuinely curious and build relationships built on trust.

Reporter Confidential: “Here’s what I wish people knew…”

Written by FCP Communications on . Posted in Stuff We Like

Brian-Fantana-panda

(Note: This is NOT the reporter in question)

 

We recently spent a quiet moment talking to a talented and harried local TV news reporter.  We asked, off the record, about what he/she likes about the job and more importantly, how we could help him/her do a better job of telling stories. We also wanted to share these insights with our clients and friends to ensure all of us are better prepared when we reach out to reporters.  Here’s what we heard…

What would you tell people you interview?

I wish they knew that the rehearsed answer and/or written statement that they read on camera sounds terrible. It will never get used on TV.  We are looking for a natural, heartfelt answer.

Welcome to FCP, Erin!

Written by FCP Communications on . Posted in Stuff We Like

Earlier this summer we welcomed Erin Ivie as a Senior Communications Counselor to the FCP team. Erin joins us after working for years as a breaking news reporter at the San Jose Mercury News, Oakland Tribune and Contra Costa Times; and consulting at public affairs and public relations firms in San Francisco.

We caught up with Erin to answer a few questions we didn’t quite get around to in her bio. You can also follow her on Twitter @erin_ivie or drop her a line at erin@fcpcommunications.com.

ei-headshot-2

What do you bring that’s new to Full Court Press?
My reporter cap. The FCP team as a whole has strong journalistic instincts, but I bring something new in that I was once a working journalist. We like to throw the ol’ reporter cap back on my head and look at our work through that critical lens — nothing moves off our desks that wouldn’t work for me as a journalist.