Posts Tagged ‘Education’

FCP Celebrates National Read a Book Day: What We’re Reading Now

Written by FCP Communications on . Posted in Stuff We Like

This year, September 6th is National Read a Book Day which, for us at FCP, begs the question: Isn’t every day “Read a Book Day”? As an office of voracious readers, book recommendations and article links fly between desks often. In honor of National Read a Book Day, the FCP team is sharing some of their favorite recent reads, ranging from memoirs, to collected essays, to nonfiction. Pick up one of these books to celebrate “Read a Book Day”, every day, because the time is always ripe to learn more, pique curiosity, expand horizons, and share perspectives.  

 

Erin is Reading: A Field Guide to Getting Lost by Rebecca Solnit

In A Field Guide to Getting Lost, Rebecca Solnit defines the state of being lost as “when the world becomes larger than your knowledge of it.” With this, she strips the stigma from a word so easily characterized by a lack of direction and loss of control. Instead, she replaces it with connotations of empowered curiosity and actively wandering— “you’re going to get lost, and you’re going to be better for it. Go on … ”

It’s Solnit’s exploration of what it means to get lost on purpose that took me by the hand and pulled me deeper in. In her collection of essays, Solnit weaves together stories from her own personal history and relationships to tales of other “wanderers.” The narratives are as diverse in perspective as they are in their definition of disorientation. There are so many ways, beyond the physical sense, for a person to lose their way— and Solnit builds community in that.

A Bright Future for East Bay Students: Peralta Community College District Passes Torch for Career Pathways Consortium

Written by FCP Communications on . Posted in Stuff We Like, Uncategorized

 

The challenge: How can we communicate the efforts of multiple educational institutions working together to create pathways for students to college and career in one coherent story?

The lesson: sometimes people tell their own story best. When a project like East Bay Career Pathways is rooted in establishing relationships, building a community, and serving others, its narrative should reflect that by shining a spotlight on the people who made it possible.

 

Peralta Brochure 2

 

In 2014, the East Bay Career Pathways (EBCP) consortium, led by the Peralta Community College District, was awarded a $15 million grant from California Department of Education to develop a network of K-12, community college, and workforce intermediary organizations. The work aimed to connect the groups to build ‘career pathways’ that would link high school and college-aged students with the skills, resources, and training needed to take advantage of opportunities to work in in-demand fields in their community. This work is particularly needed in the Bay Area, where growing prosperity has not been shared by all, and often overlooks local communities. As their grant work drew to a close, EBCP partnered with Full Court Press to find a way to tell this story and share their successes.

FCP Celebrates Teacher Appreciation Week

Written by FCP Communications on . Posted in Stuff We Like, Uncategorized

This week is National Teacher Appreciation Week, and while teachers around the country will be treated to apples on desks and Starbucks giftcards, here at Full Court Press we’re honoring teachers by reflecting upon the powerful impact a teacher can have. In our work with education organizations such as EducationSuperHighway, Peralta Community College District, and the California Acceleration Project, we’ve seen how much work is being done to try to improve education systems. One thing we can agree upon is the need to appreciate, encourage, and cultivate more life-changing teachers like the ones we celebrate today.

Today and every day, FCP celebrates a lifelong love of learning, and a deep appreciation for those who teach and cultivate it. We had the FCP staff share some reflections on teachers who have had a lasting impact on them below:   

shutterstock_70144576 SMALL

How to Be Successful with Data…and Messaging

Written by FCP Communications on . Posted in Stuff We Like

Shosh blog- data and messaging

More and more, we are seeing that data plays a key role in strategic messaging for social change. When developing messaging for our clients, we find it useful to include data points that push their efforts towards success. Building solid messaging with just the right amount of data can influence how successful a campaign or initiative will be. Keeping the amount of data in your messaging so that it is clear and concise will go a long way.

In the field of education, we are seeing many of our clients rely on key data to ignite shifts in educational policy. With data points, education leaders and advocates are able demonstrate the needs for changes in educational policies, improvements to local schools, and resource allocations.

FCP has been fortunate to work with numerous educational advocacy groups and initiatives, and we have found that data can have a powerful impact when woven into the fabric the messaging.

$2.62 for every $1.00

The David and Lucile Packard Foundation asked FCP to help disseminate the first of its kind report for RAND Corporation on early-childhood education in California. This effort was in collaboration with education advocates from across the state. Our messaging highlighted that every dollar invested in pre-school produced $2.62 in payback for the public sector. This data point was essential for maximizing our client’s messaging impact. Advocates were able to leverage media attention and to succeed at engaging civic and community leaders by making this data point a centerpiece in their messaging.