A Full Court Press former client and friend Marc Moorghen recently left his role as Communications Director at the Conrad N. Hilton Foundation. With the announcement of this news, Marc reflected upon his time at the Hilton Foundation, in the world of philanthropy, and beyond. FCP is sharing his lessons below, as they resonated with us and reflect a shared philosophy on communications and professional growth. Thank you, Marc, for sharing your wisdom!
Today was my last day at the Conrad N. Hilton Foundation. After more than a dozen years working to improve people’s lives around the world, I thought it would be fitting to share a few hard-earned lessons that I picked up along the way. Advice is easy to dispense, but I think these recommendations apply to both personal and professional situations.
1) Do your homework: no matter the situation, do some research, so that you know what you’re dealing with. Expect the unexpected; plan as much as you can.
2) Know your audience: understand who you are addressing and why. Try to learn as much as you can about them, so you can appeal to both their heads and their hearts.
3) Put yourself in other people’s shoes: take the time to learn what makes people tick — their hopes, dreams, fears and desires. This will help you calibrate your message.