Posts Tagged ‘advocacy’

3 Ways to Protect Your Priorities and Passions in the Face of a Trump Presidency

Written by FCP Communications on . Posted in Stuff We Like

The maxim that all politics is local will take on a new meaning in Trumpland. He is a leader with zero interest in details and his staff will spend four years fighting among themselves, all while Congress attempts to enact an agenda focused on GOP 101 (Tax Cuts, etc). In this environment, how can you win? And how can you use the upcoming holidays to prepare yourself and your teams?

Fight and Win Locally:  For non-profits and philanthropies, this first means identifying early “wins” to expand on what you’ve accomplished in the last eight years as you prepare for a different policy environment. Then it means pivoting to active defense of what matters most while continuing to relentlessly engage decision-makers on why your position is best for them. From 2000-2008, advocates in California fought and changed policies to provide voluntary, universal preschool at the local level and built towards statewide policy using policy, advocacy and local community wins in spite of a hostile presidency. How can you do the same? 

The May Revise & Advocacy – What can YOU do?

Written by FCP Communications on . Posted in Stuff We Like

Mid-May is a busy time for California Budget advocates at the state and local level. The Governor usually releases a revised state budget based on new projections and the Legislature is motivated to pass a budget by June 30 for the upcoming fiscal year.

When these steps are put in motion, voices from around the state have a moment to call attention to the decisions represented in the budget – and the impacts on communities and individuals.  At FCP, we keep our eye on the budget’s impact on education and social safety net services like subsidized childcare, CalWORKs, MediCal, and In-Home Supportive Services.  What are you fighting for?

All of our voices matter.  So here are a few tips for getting your voice and viewpoint in the news:

  • Be ready to respond right away: most budget stories will be written on the day the Governor releases his budget. Your best bet at having your organization’s response to the budget included in these stories is to have one ready on the day the news breaks. Politics is an especially fast-paced part of the news cycle.
  • Introduce yourself to the media beforehand: it never hurts to pick up the phone and introduce yourself to reporters covering the state budget beat in your region. That way they’ll have your contact info on hand, and have a clear idea of whose perspective you’re representing in California as they’re drafting their piece.
  • Have your social media content ready – and a group prepared to echo your messaging using many platforms (Twitter, Facebook, Instagram and e-blasts).
  • Offer an opinion piece well ahead of schedule. Consider, for example, this recent piece from Alameda County Supervisor Wilma Chan on three services restorations to make in the California budget that will help fight poverty in California.

As you can imagine, these tips apply to any effort to work your voice into a breaking news cycle.  Good luck.

Faces of the New War on Poverty

Written by FCP Communications on . Posted in communications, Stuff We Like

As calendars turned to 2014, many marked the 50th Anniversary of the War on Poverty.  The 1964 political push matched the stories and faces of income inequality with the start of a series of public policies meant to impact lives. Part of what made the War on Poverty so compelling were the personal stories that helped to move legislators and the public. That lesson wasn’t lost on local leaders.

This week, FCP helped Alameda County launch two important initiatives.  The first is “The New War on Poverty” led by Alameda County Supervisor Wilma Chan.  In her words, the effort is meant to use new tools, technology and resources to help turn the tide against the growing income inequality – which in many census tracts is worse than in 1964.

In addition, FCP also helped to launch Alameda County’s new “Human Impact Budget” website.  It asks Alameda County residents and others to “Experience the Stories. Get the Facts. Take Action.”  

It features dozens of personal stories that put a face on the impacts of relentless budget cuts.  It also provides a message of hope, in the voices of Alameda residents, for what modest investments in the community can yield for all of us. For a powerful start, you can watch Judy Nguyen’s Story.

Please take a moment to enjoy this first video – we’ll post more in the weeks ahead.  And let’s hope we do more to transform lives in the next 50 years.

Keeping your eye on the ball in the summer: 5 tips

Written by FCP Communications on . Posted in Stuff We Like

In the summertime, many organizations experience a lull in their advocacy work either because key organization staff is away or because the beautiful weather makes people less inclined to engage in direct advocacy. Unless your organization is involved in nonpartisan electoral activity like voter registration or ballot measure advocacy you may not be very active this time of year.

We’ve have identified 5 simple ideas that you can adopt to help reinvigorate your organization during this time of year and help build momentum for fall and winter advocacy campaigns.


Written by FCP Communications on . Posted in Stuff We Like

Pictured: HHS Network advocates gather in the Capitol.

Sometimes in our shared work, we all know an important moment is coming.  Sometimes it’s a date on the calendar. Sometimes its an annual rite.  Either way, when these moments arrive, good communicators venture to maximize them and define the moments in an advantageous way.