Opinion pieces – such as op-eds and blog posts – are a great way to get out your organization’s message on your own terms and timeline. What, however, will make your piece stand out and get selected for a newspaper’s opinion page or picked up on a blog? We suggest a few tips for creating persuasive and unique op-eds and blog posts.
(Photo from LATimes)
Many of our engagements at FCP are episodic. That means we work with an organization or philanthropy on a short-term project. And when the project ends, we part as colleagues and friends. Often, our work plants the seed for news stories that take quite a while to grow.
At FCP, basketball is in our blood. Little-known fact: the name Full Court Press was inspired by the many Saturdays Dan and his Dad spent watching “triple-headers” of Big 5 basketball at Philadelphia’s famed Palestra.
So it’s no surprise that FCP has an annual March Madness Pool – this year we year celebrated our 10th Anniversary pool.
We are pleased to announce the winner of the 2013 pool. Dr. Eliza “Pippa” Shulman is a Boston doctor, a mom, and an activist for health reform. She is also the sister of FCP’s first employee – Alex Shulman. Pippa bested a dozen participants and for her victory, FCP will make a donation to Alameda County Meals on Wheels in her name. Kudos to Pippa for her basketball knowledge!